Vintage 7 Up Bottle @ Times Tin Cup !
7 Up was created by Charles Leiper Grigg in 1920. The 7Up formula was originally named “Bib-Label Lithiated Lemon-Lime Soda”. It was launched two weeks before the Wall Street Crash of 1929. The soda contained lithium citrate, a mood-stabilizing drug. It was one of a number of patent medicine products popular in the late-19th and early-20th centuries. Its name was later shortened to “7 Up Lithiated Lemon Soda” before being further shortened to just “7 Up” by 1936.
Lithium citrate is used to treat manic-depressive disorder (bipolar disorder). It works to stabilize the mood and reduce extremes in behavior by restoring the balance of certain natural substances (neurotransmitters) in the brain.
HatTip to Duke University Libraries Repository Collections & Archives
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